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As you can tell, I love to read! Total books read for the past few years: 2009- 138 2010- 152 2011- 138 2012- 129 Goal for 2013- 150 (already surpassed as of August 2013)

Tuesday, April 7, 2009

The Naked Consumer

The Naked Consumer
By Erik Larson
0140233032 239p

My company deals with Nielsen, so that was kind of cool. Overall, well written, interesting, good sense of humor. A bit scary but not over-the-top, no fear-mongering. Balanced and fair.
9/10

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